From Vision to Velocity

The Roblox team celebrating together over a meal

I love helping entrepreneurs. Their energy and vision inspire me, and I find deep meaning in helping individuals and teams grow. I also love helping accelerate the future.

With over 25 years of experience—spanning product, engineering, growth, and operations—I advise startup founders and executives through direct relationships and venture capital partnerships. I’ve also written Impact: How to Inspire, Align, and Amplify Innovative Teams (coming 2025), a playbook for building high-performing, innovative teams.

 How I Help Founders & Teams

Team Building

Great teams don’t just happen—they’re built. My approach is rooted in the aligned autonomy of mission athletes. Aligned autonomy is about focusing and maximizing brainpower and horsepower. Mission athletes are the people you want to hire, develop, and retain—people who thrive on continuous improvement. I advise on:

  • Vision, mission, and values

  • Institutionalizing mastery

  • Unlocking aligned autonomy

  • Hiring, developing, and retaining mission athletes

Product Strategy & Development

From defining a product to scaling it to millions, I help teams create engaging, impactful experiences. Having led product and engineering at Roblox during a period of transformative growth, including achieving a 400% year-over-year growth surge, I focus on:

  • Core user experience & incentive mechanics

  • Growth strategies that drive engagement & retention

  • Product & engineering org design

  • Iterative development & continuous delivery

Operations & Scaling

I help companies establish the technical and operational foundations required for sustainable growth. My experience spans:

  • High-traffic system architecture & monitoring

  • Customer service & community moderation

  • Business models, finance, and fundraising strategies

  • Lean operations and scalable processes

My Approach: Get In, Help Out, Get Out of the Way

I don’t offer cookie-cutter solutions. Every engagement is hands-on and tailored to the team’s unique challenges. My mantra is simple: Get in, help out, and get out of the way

I aim to cut through the noise, provide high-impact strategies, and empower teams to move faster and reach farther—on their own.

Ways to Work Together

I offer three engagement models, each customized to fit the needs of startups at different stages.

Advisor
(3 months - 2 years)

Regular check-ins and ad hoc meetings. Spans the entire range of topics facing startups. Responsive to the moment.

Limited Engagement
(Project-Based)

Focused coaching for specific goals, such as refining vision and defining product strategy.

Team Mini Offsite
(Project-Based)

Executive-led offsite with targeted sessions. Topics include leadership, innovation, and team dynamics.

Limited availability.

Engagements are hands-on and customized.

Who I work with

Graphic of Seed Stage founders that says "refining product-market fit, growth strategy, and team strategy"
A graphic of startup leaders that says "scaling team and expanding markets"
A graphic of business leaders that says "looking to improve entrepreneurial leadership and team performance"
Graphic of VC portfolio success teams that says "accelerating & de-risking investments"

Pro Bono

I also offer pro bono work for non-profits—the ideas and experience translate well.

Interested? Let’s Talk.